The OwnUp!® framework.
On your schedule.
The same accountability skills taught in live OwnUp!® workshops — in a 9-hour self-paced course led by Master Coach Jennifer T. Long. Learn when you have time. Apply it immediately. Add coaching when you're ready to go deeper.
You know accountability matters.
You just can't make a workshop schedule work.
- You're a manager who needs the skills now — but can't block out two days for a cohort
- You're a first-time leader who was never taught how to have hard conversations
- You completed OwnUp!® live training and want to revisit the framework on your terms
- You run a small team or business and need real skills, not generic leadership advice
- You've been avoiding a performance conversation and need to know what to say
- You're a consultant or entrepreneur accountable to yourself — and know it's costing you
The Self-Driven Course is OwnUp!® without the schedule. Same framework. Same outcomes. Your timeline.
See the Course Options →Accountability is the difference between stalled progress and extraordinary results.— Jennifer T. Long, OwnUp!® Founder
The Drama Tax™
$8,000/yr per employee
Average productivity loss from unresolved conflict and avoidance. The Self-Driven Course is designed to eliminate it — on your schedule, at a fraction of the cost of a consultant.
What changes — concretely
The Self-Driven Course doesn't teach theory. It closes the gap between knowing what to do and actually doing it — conversation by conversation.
Start and finish accountability conversations
Without dread, delay, or damage — even the ones you've been putting off for months.
Translate vague feedback into clear expectations
"Be more proactive" becomes specific, measurable, and actionable — tied to the real issue.
Address patterns early
Confront recurring performance issues before they become business problems — or legal ones.
Coach for improvement, not just compliance
Drive real behavioral change instead of box-checking that fades within two weeks.
Build trust while holding the standard
Psychological safety and high performance aren't opposites. The OwnUp!® framework proves it.
Know what to say when it matters
Psychological readiness — the capacity to speak up clearly under pressure, not just in theory.
Four steps. Your timeline.
No cohort schedules. No waiting for the next workshop date. Access the full OwnUp!® framework the moment you enroll.
Enroll and choose your experience
Pick the tier that fits your situation — base access, AI coaching, or coaching plus DiSC assessment.
Access 9 hours of video modules instantly
9 content areas, built around the OwnUp!® framework. Watch at your pace, on any device, 24/7.
Practice and apply each skill
Actionable fieldwork between modules ensures every skill transfers from screen to real conversation.
Add AI or live coaching (optional)
Use your included AI coaching session when you hit a real situation. Upgrade to live coaching anytime.
Everything you need to build accountability skills that stick
9 Content Areas
Self-paced online modules covering the full OwnUp!® accountability and communication framework.
Learning Dojo Access
Your online learning hub for all modules, resources, and progress tracking — accessible 24/7.
Up to 12 Weeks of Applied Practice
Structured fieldwork designed to embed skills into real conversations over time — not just during the course.
Actionable Fieldwork
Between-module assignments that apply the OwnUp!® framework to situations you're actually dealing with.
Tracked Progress & Reporting
Built-in progress tracking so you know where you are and what's coming next. Program reporting included.
24/7 Resource Access
No expiry. Return to any module or resource whenever a situation calls for it — weeks or months later.
Three tiers. One framework.
Start with the base course or add coaching and assessment tools. Every tier delivers the full OwnUp!® framework — you decide how much support you want alongside it.
- Full program access
- Learning Dojo
- All 9 content areas
- Actionable fieldwork
- Progress tracking & reporting
- 24/7 resource access
- 1 complimentary 30-min AI coaching session
- Everything in Tier 1
- 2 total AI coaching sessions (30 min each)
- Use sessions when real situations arise
- Coached by DramaFree AI — trained on OwnUp!® methodology
- Everything in Tier 2
- 1 live coaching session with a Drama-Free Workforce™ coach
- EverythingDiSC® Catalyst Management Assessment
- Personalized debrief of your DiSC profile
Not sure which tier is right for you? Contact us — we'll help you pick the right entry point.
What happens after the Self-Driven Course
"Jennifer's training removed the fear from feedback and taught me how to build stronger relationships with my team."
Carmen F., Operations Manager
"The Self-Driven program let me learn on my schedule. I've already applied it in three conversations I'd been putting off for months. Highly recommended!"
Elliot M., Independent Consultant
"I have already implemented much of the training in various ways to drive performance on my team — I am already finding myself being a better listener, a better delegator, and a better manager."
James M., Engineering Manager, Huntington Ingalls
The Self-Driven Course is one of three OwnUp!® formats
Every organization and every manager is different. OwnUp!® fits your reality — whether you need self-paced flexibility, live cohort training, or virtual bite-sized modules.
OwnUp!® Live Workshops
Intensive, practice-heavy training for managers who need to change how they show up in accountability conversations — now. Includes 1:1 coaching sessions built in for guaranteed applied practice over time.
Best for
- Manager cohorts and leadership teams
- Newly promoted managers
- Organizations building a common accountability language
OwnUp!® Webinar Series
Scalable, bite-sized modules focused on specific skills — setting expectations, giving feedback, confronting recurring issues. Coaching options include live 1:1 or AI-supported DramaFree AI sessions.
Best for
- Distributed and hybrid teams
- Early-stage culture change
- Organizations piloting OwnUp!® before a deeper rollout
OwnUp!® Self-Driven Course
On-demand learning for managers who need accountability skills on their schedule. Same core framework, optional coaching add-ons, and complete flexibility. You are here.
Best for
- Individual managers and emerging leaders
- Small businesses and flexible teams
- Follow-up reinforcement after live programs
The operating manual for accountability conversations
The Self-Driven Course is grounded in Jennifer T. Long's Amazon best-selling book, Own Up! How to Hold People Accountable Without All the Drama — a practical, no-nonsense guide that has changed how thousands of managers lead.
With over 35 years of building frameworks that turn drama-filled workplaces into high-performing cultures, Jennifer delivers the wit and the way to tackle the behaviors that muddy the conversation waters — across every industry.
The Self-Driven Course in the Drama-Free Workforce™ System
The Self-Driven Course is one entry point into OwnUp!® — which is the foundation of the full Drama-Free Workforce™ system.
Everything you need to know about the Self-Driven Course
What is the OwnUp!® Self-Driven Course?
The OwnUp!® Self-Driven Course is a self-paced online version of the flagship OwnUp!® accountability training program. It delivers 9 hours of video content across 9 core accountability areas, led by Master Coach Jennifer T. Long, with up to 12 weeks of applied practice and optional AI coaching add-ons.
How is the Self-Driven Course different from the live OwnUp!® workshop?
The Self-Driven Course delivers the same core OwnUp!® framework as the live workshop — on your schedule, at your pace. You access 9 hours of video modules instantly and complete fieldwork between sessions. The live workshop is cohort-based with built-in 1:1 coaching; the self-driven format gives you full flexibility without sacrificing the framework.
How long does the Self-Driven Course take?
The course includes 9 hours of video content and is designed for up to 12 weeks of applied practice. You set your own pace — complete it faster if your schedule allows, or spread it across the full 12 weeks to apply each skill before moving on.
What is the difference between the three tiers?
Every tier includes the full 9-area course, Learning Dojo access, fieldwork, and one AI coaching session. Tier 2 adds a second AI coaching session. Tier 3 includes a live coaching session and the EverythingDiSC® Catalyst Assessment with a personalized debrief. Start with Tier 1 if you want to test the framework; choose Tier 2 or 3 if you want coaching built in from day one.
Can I use the Self-Driven Course as follow-up to a live OwnUp!® workshop?
Yes — many leaders use the Self-Driven Course as reinforcement after attending a live OwnUp!® workshop. Return to specific modules when real situations arise, revisit fieldwork prompts, or use the AI coaching sessions for just-in-time triage between live coaching sessions.
Is the Self-Driven Course right for small business owners or solo leaders?
Yes. The Self-Driven Course is especially well-suited for entrepreneurs, independent consultants, and small business owners who are accountable to themselves and their teams but don't have the budget or timeline for a full live cohort. The framework applies regardless of team size.
Can the Self-Driven Course be combined with other Drama-Free Workforce™ programs?
Absolutely. The Self-Driven Course pairs naturally with CoachUp! for individual follow-through, TeamUp! for team dynamics, and MeasureUp! assessments to add data to your development. Many leaders start with the Self-Driven Course and add live coaching or team programs as they go.
Start building accountability — on your schedule.
Enroll in the Self-Driven Course today, or take the free assessment to make sure this is the right starting point for you.